Skip to main content


Urus S: Concentrate of Elegance and Power

26 January 2023
For press content visit
Lamborghini Media Center

Urus S is a powerful, elegant and versatile vehicle able to adapt to any condition owing to its driving personalities, which win it the label Super SUV lifestyle par excellence. Of particular note, it is the second version in the new Urus range.

Performance, luxury and versatility are the essence of this creation, but it is above all in its design where the innovations of Urus S are detected. With a considerable increase in colors and finishes for rims, style packages and interior and exterior details, Automobili Lamborghini once again provides full-scale personalization. Customization of the Urus S particularly offers a range of styles, from the most subdued to the ultimate of sportiness, with the new Bicolore Sophisticated and Bicolore Sportivo set-ups. Together with the new refined shades Blu Leandro and Verde Aura, we find the hues tan, cream and brown.

“The design of Lamborghini Urus once again proves to be exceptional, boasting the sportiest proportions of the SUV segment. With the renewal of the design, with the Urus S we want to emphasize its elegant although sporty character, and we are creating more opportunities for our customers to personalize their vehicles. Customers can choose from more than 60 colors for the exteriors and with new shades of leather introduced to stress the sophisticated line and to confirm Lamborghini as a trendsetter in terms of colors and materials,” stated Mitja Borkert, Head of Design of Automobili Lamborghini.


Lamborghini SC63 set for historic Le Mans 24 Hours debut

Fuel economy values of Urus S*: Fuel economy combined: 16 MPG; EPA values