NEWS

Automobili Lamborghini continues its path of expansion and growth, officially inaugurating on Thursday, October 30th, the new showroom in Turin, which becomes the seventh in Italy.

The opening of a dealership is always a significant event for Automobili Lamborghini, as it reflects the company’s global presence and its commitment to reaching customers. When such inaugurations take place in Italy, the news carries an even deeper meaning, given the strong bond between the Sant’Agata Bolognese company, its home country, and the territory that hosts it. The location, situated on Corso Allamano in the Piedmont capital, covers an area of 1,400 square meters, comprising a showroom and a workshop, as well as a space dedicated to Ad Personam — the personalization program that allows clients to customize their cars in a wide range of details.

At the inauguration, which welcomed around 500 guests, Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini, and Federico Foschini, Chief Marketing & Sales Officer of Automobili Lamborghini, were in attendance. Joining them to cut the ribbon of the new facility were the two representatives of the Turin showroom: Gabriele Vigo, General Manager, and Rinaldo “Dindo” Capello, President and three-time winner of the 24 Hours of Le Mans, now an entrepreneur in the automotive sector.

“It is with great enthusiasm that we inaugurate Lamborghini Torino today — a concrete sign of our commitment to Italy, a nation that represents us not only through our roots but also through the excellence embodied by the Lamborghini brand,”said Stephan Winkelmann. “This opening stands as a testament to the strength of our global growth and hybridization strategy, which we pursue while continuing to offer highly emotional super sports cars and unique, authentic experiences to our customers.”

During the inauguration, guests were welcomed by the three models from Automobili Lamborghini’s fully hybridized lineup: Temerario, Revuelto and Urus SE. They were also taken on a journey through time, admiring some of the most iconic cars from the Sant’Agata Bolognese brand, such as the Urus Performante, Huracán Sterrato, and — going back to the origins of the legend — the legendary Miura and Countach. the expansive Ad Personam lounge on its own private floor.