The two brands unveiling an exciting new partnership at Sebring
Lamborghini Squadra Corse and Alpinestars announce a long-term partnership for racewear. Both brands share a deep-rooted Italian heritage and were founded in the same year, 1963, marking over six decades of innovation and excellence in their respective fields.
Alpinestars brings its commitment to performance and protection to the most prestigious racing championship where Lamborghini Squadra Corse competes.
Starting in 2025 at Sebring racetrack, this collaboration will enhance its presence in the world of global racing and allows continued delivery of cutting-edge racewear technology at the highest levels of competition.
As part of this partnership, Alpinestars will support Lamborghini Squadra Corse across their premier championships:
• Lamborghini Super Trofeo – Asia-Pacific, Europe, and North America
• LMDh – IMSA WeatherTech SportsCar Championship GTP class
• GT3 – Further solidifying Lamborghini’s presence in top-tier GT racing
In addition, a licensing project will be developed collaboratively by both brands and unveiled in 2025. This project will include a range of co-branded merchandise reflecting the shared commitment to innovation, quality, and Italian craftsmanship.
The licensing initiative aims to bring the excellence of Lamborghini and Alpinestars to a broader audience, allowing fans and enthusiasts to experience the cutting-edge technology and design synonymous with both brands.
Chris Hillard, Head of Media and Communications for Alpinestars, said about this partnership: "Lamborghini’s storied history and commitment to operating at the highest level through innovation and technology, coupled with their unique and iconic style fits perfectly with the ethos of Alpinestars. We look forward to a comprehensive technical partnership with Lamborghini Squadra Corse and to protect the drivers and crews across the various competitions and categories on which their teams and Super Trofeo competitors will operate around the globe".
Christian Mastro, Marketing Director for Automobili Lamborghini: “Lamborghini Squadra Corse is proud to announce our partnership with Alpinestars, a world leader in motorsports performance protection. This partnership is the result of our constant pursuit of excellence, and thanks to Alpinestars' expertise we can guarantee our drivers the best in safety, performance and comfort.”