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Lamborghini Grand Opening in Cologne

7 June 2024
Events
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Lamborghini Cologne now welcomes customers and friends of the brand in a new branch and offers an impressive brand experience on around 3000 square meters

Lamborghini has opened a new branch in Cologne. In the new building, all customers and fans can experience the magic of the Italian super sports car brand on 2700 square meters. Around 300 invited guests celebrated this special event together with Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini, Federico Foschini, Chief Marketing and Sales Officer, and the management of the Moll Group.

The Lamborghini branch at Vitalisstrasse 206 presents the brand's current models on 800 square metres and offers all customers the opportunity to personalise the Lamborghini of their dreams with an almost limitless choice of colours and materials in an Ad Personam area. In the Passion Area, customers can expect a range of vehicles from well-kept previous ownership and all Lamborghinis are serviced according to regulations in a 1300 square metre service area.

“It is a great honour for me to celebrate this new opening together with the customers of our brand,” explains Stephan Winkelmann. “The new premises are the perfect backdrop for our portfolio of future-proof sports cars. In addition, this modern branch will enable us to meet the needs of our customers even better, and in the new Ad Personam area, every visitor can not only dream of their own Lamborghini, but also personalise it to suit their wishes.”

In addition to the modern showrooms for the event, all guests were also able to take a look at the new Lamborghini Urus SE . The world's most powerful super SUV was on show in Bianco Sapphirus (white) with an interior in Terra Kedros (terracotta), impressing with its revised aerodynamics, fresh design and unprecedented technological solutions. In terms of comfort, performance, efficiency, emissions and driving pleasure, it surpasses the Urus S thanks to its two hearts. With the combination of combustion engine and electric motor, it achieves sensational torque and performance values that give it a unique position in its segment and at the same time enable an 80 per cent reduction in emissions.

Its revised four-litre V8 with biturbo charging works in synergy with the electric drivetrain. It develops an output of 620 hp (456 kW) and a drive torque of 800 Newton metres and is combined with an electric drivetrain with 192 hp (141 kW) and 483 Newton metres of torque. In terms of maximum output, the main focus was on the calibration strategy between the combustion engine and electric motor. The system develops a total output of 800 hp (588 kW) and guarantees an optimum power curve in every driving mode and on every surface. The 25.9 kWh lithium-ion battery is located under the charging floor and above the electronically controlled rear axle differential.

The newest Lamborghini branch in Germany is located at Vitalisstraße 206 in 50827 Cologne. It is open from Monday to Friday from 9.30 am to 12.00 pm and from 3.00 pm to 6.00 pm and on Saturdays from 10.00 am to 2.00 pm. The branch is part of Moll Sportwagen Köln GmbH.

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Consumption and emission values of all vehicles promoted on this page*: Fuel economy Combined: 15 MPG; Under approval, not available for sale: Urus SE; EPA values