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Exclusive “La Prima” Experience for Two Lamborghini Owners

22 March 2022
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Lamborghini Media Center

Lamborghini brought two special customers together for the latest La Prima experience at the headquarters in Sant’Agata Bolognese. Two vehicles, Aventador SVJ Roadster and Huracán STO, were unveiled simultaneously to their new owners—longtime friends who have been united by their passion for Lamborghini.

La Prima is an exclusive immersive experience offered to Lamborghini customers: the official presentation and delivery of the car take place at the Lamborghini headquarters, offering the new owner one-of-a-kind emotions. This latest unveiling was particularly satisfying for everyone involved due to the personal relationship between the two buyers.


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Fuel consumption and emission values of all vehicles promoted on this page*; Fuel consumption combined: 15-10 mpg