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Lamborghini News

Lamborghini Magazine: the first automotive magazine in augmented reality

Lamborghini Magazine, the brand's glossy and multiple award-winning six-monthly publication, is the first automotive magazine with augmented reality content starting from Issue 18. Its pages are now enriched with digital elements thanks to an augmented reality app, "Lamborghini AR", which can be downloaded free of charge from Apple Store and Google Play Store.  

When readers aim their smartphones or tablets at the corresponding symbol they can now access significant additional content from the magazine's pages, which come alive with videos and images to offer a unique interactive digital experience. 

In Issue 18 the editorial by Stefano Domenicali, Chief Executive Officer of Automobili Lamborghini, is completed by a video message to readers, while the test of the Aventador in Scotland lets the reader experience all the excitement of driving the Lamborghini super sports car from the driver's perspective.  Extra contents take the reader to a front-row position at the launch of the Huracán Spyder in Miami and on a trip sitting in the exclusive interior of the Centenario, the limited series created to celebrate the 100th anniversary of founder Ferruccio Lamborghini's birth. 

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Lamborghini Magazine: the first automotive magazine in augmented reality

Lamborghini Magazine, the brand's glossy and multiple award-winning six-monthly publication, is the first automotive magazine with augmented reality...

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Miura SV won the overall prize at the Cartier Style et Luxe concours d’elegance at Goodwood

Miura SV chassis #4846, owned by A&A Premier Classic and restored by Lamborghini PoloStorico, won the overall prize at the Cartier Style et Luxe...

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Lamborghini Aventador Miura Homage Ein Tribut an das 50. Jubiläum des legendären Miura

 

 

Automobili Lamborghini präsentiert den Aventador Miura Homage, eine limitierte Sonderserie des Aventador Coupé, die anlässlich des 50. Jubiläums...

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